Lite-On Award, the largest-scale industrial design competition in Greater China Community, has launched the 10th annual competition. The main theme of 2010 Lite-On Award is “Green Evolution: Sailing to the Green Ocean”, which is to encourage young designers to think greener. With the brighter ideas, the world will be greener and better again! We’re celebrating Ten Years of the Lite-On Award! To truly care for the earth through our actions, Lite-On has canceled the traditional use of storyboards for judging and created an all-new electronic evaluation platform to build up a new, greener competition guidelines. We sincerely welcome your participation!
【2010 Theme: Green Evolution: Sailing to the Green Ocean】
Businesses have been putting a lot of thought into how to deal with climate change as well as minimize risk. This holds true whether they pursue “Blue Ocean” or “Red Ocean” strategies, in other words, focusing on developing new markets or cutting costs. Global citizens, for their part, also need to consider how long they can engage in an unbridled consumption of the planet’s resources. The Lite-On Award hopes to inspire a “Green Ocean” strategy, inspiring designers to tread lightly on the earth, co-existence with nature, and revitalize technology through ecological awareness. Therefore, the theme of 2010 Lite-On Award is Green Evolution: Sailing to the Green Ocean. We invite designers to get back to the basics. Let’s think about how to breathe new life into our products through green thinking. Let’s think about how to reconnect to the planet and keep it flourishing.
【Bayer MaterialScience sponsors the Special Award】
This year, we are glad to announce that Bayer MaterialScience of Bayer Group, a company that focuses on innovation and sustainability development in values, as one of our Special Award’s judges. Bayer MaterialScience will sponsor one “Bayer MaterScience first award” and two “Bayer MaterialScience Special awards”. Bayer MaterialScience is among the world’s largest and leading material science companies. Business activities are focused on the manufacture of high-tech polymer materials and the development of innovative solutions for products used in many areas of daily life. Their participation will enrich our experience and bring in different aspects for Lite-On Award.
All young designers are invited to submit entries before June 11, 2010 via online application. The Preliminary meeting will be held on June 30. The Forum and Award Ceremony is scheduled in the mid of August, 2010. The total cash awards are amounted over NTD$1M. New and promising designers are all invited to participate as individuals or as teams. In order to encourage entries from students, graduation projects are not restricted by the above stipulations. However, works that have already won other awards are not eligible for the Lite-On Award. For complete competition guidelines, and online registration and entry submission, please visit Lite-On Award website:
www.liteonaward.com
